Case Study | Best Ecommerce Development Service | Android & IOS Development

Blazedream
Case Study
US Beauty Bazaar

Re-structured an entire
e-commerce website for an US based multi brand beauty store with a plethora of enticing features to convert more visitors to buyers and to earn customers trust

Client US Beauty Bazaar
Project E-Commerce Website
Technologies Magento, MySQL,
Android & iOS
Location USA

Background

Founded in 2010, US Beauty Bazaar has become one of the USA’s largest online suppliers of beauty products. In order to meet the growing demands of the target group, our client offers an entire product collection for a closer look, including selection and inquiry through the new website. The company offers everything from small to over 10,000 beauty products through traditional retailing and mail order.

Challenges

The list of requirements from our client’s side was long but the result shows, it was worth it. A facelift was out of the question for US Beauty Bazaar, the requirements and changes were too complex. A moment of thought and we finally settled on rebuilding everything on a Magento cms.

Thanks to the powerful Magento shop system with a high range of functions and service quality. This CMS facilitated our customer to easily set up their own pages and design them freely.

Solutions
Benefits

Solutions

Easy accessibility of products and good orientation within the site was high on the agenda in the specifications.
Based on our client’s requirement, we developed a content platform that efficiently manages all the product data while meeting the needs of retailers and end users alike.
All the products are neatly categorized and the newly launched products will be displayed in homepage
under “New Products”.
Customers can easily access product information by clicking the “Quick View” button (displays the product information in a simple popup window).
Also we’ve included an exciting section called “Featured Brands”. Here you can find latest news and updates of brand partners.
Of course, the pages are based on the latest HTML standard and completely connected to the new CMS.

Benefits

With the re-launch, we were able to significantly increase the visibility of website and thus also of its products.
The new navigation allows the user to get to the desired product with just one click. On the tablet it can be reached by touch gestures.
The user-friendly e-commerce website made shopping easy and convenient for the customers.
Contact options on all important pages, product information, reviews and ratings increased the conversion rate.

Overall I’m very impressed with the design of our e-commerce website. They listened to my requirements and delivered a fantastic website. I recommend BlazeDream to any business looking to take the next step.